By Julie Sanford, Vice President, Partner GTM, Programs & Experiences

Investments in Microsoft AI and the Microsoft Cloud are enabling businesses across all industries to enhance revenue and profitability, streamline processes, reduce costs, and improve delivery of their products and services. AI also is empowering employees with more effective decision-making and improved productivity.

As a result, customer urgency to adopt AI is generating an unprecedented opportunity for Microsoft partners to create differentiated market value and drive customer success. Nine out of 10 leaders believe AI will give their organization a competitive edge as they apply the technology to improve efficiency and address challenges.

Our partners are increasingly finding innovative ways to incorporate AI into solutions to capture value from their unique offerings and expertise. No matter what your business model is, you can benefit from Microsoft AI in multiple ways as we enable partners to monetize intellectual property (IP), services, and the edge.

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